Most brands looking for one have already had an agency. This page is about why that usually ends, and what to check before it happens again.
Apply to work with usRarely because anyone stopped working. Usually because execution kept happening and nobody was deciding anything. You start recognising it like this:
None of that is a talent problem. It is what happens when email is a task list instead of an email retention strategy.
The difference is not effort. It is what the work is organised around.
Send campaigns on a calendar. Report on open rates. Move on.
Build a retention system, flows and campaigns and segmentation together, that compounds over time and becomes a real revenue channel.
Four questions worth asking any agency, including us. The answers tell you more than the case studies will.
Plenty of agencies subcontract the work out. Worth knowing whether the people doing it are the people you met.
A real answer has dates in it. A vague one usually means the plan gets made after you have already paid.
Approval should be the default rather than something you have to ask for. It is your list and your brand on the send.
Flow revenue and campaign revenue behave differently. One number for both hides which of them is doing the work.
The same four steps every flight, so you always know which one you are in.
The strategy for the flight and its calendar, shown to you before anything gets built.
Every send built in your brand’s own system, on your real products, by a designer.
Scheduled into your ESP and delivered, with nothing going out that you have not approved.
Subject lines, offers, timing and design. What wins carries into the next flight.
If you are still working out what belongs in the system at all, start with email marketing for ecommerce.
No freelancers. No gaps. Every part of your retention system is handled by our team.
We’re best suited for ecommerce brands that are serious about building retention as a long-term revenue channel.
Not a fit for early-stage brands or one-off projects. If you’re close to that number rather than past it, apply anyway and we’ll tell you honestly whether the numbers are there yet.
Apply to work with InboxShuttle and we’ll review your current setup and identify the biggest retention opportunities.
Apply to work with usWe review every application and respond within 1 business day.
Best suited for ecommerce brands doing $150k+ per month.